JUSTIN ALEXANDER PRESENTS THE 2022 "BE YOU" CAMPAIGN

"Be You!" Is a phrase often used at Justin Alexander because we believe that every bride should feel confident and confident their dream dress exists. Our wedding dresses are available for every body type, every personality, every one! With five diverse bridal collections, we really do have a wedding dress for every bride. Whether you're looking for a plus size wedding dress, an opulently beaded wedding dress, a wedding dress to accentuate your curves, a short wedding dress, a pantsuit, a jumpsuit, or a clean and simple wedding dress that allows you to evoke your personality with striking accessories, we have styles for brides in a wide range of price points. We want all of our brides to feel seen and easily imagine themselves in our gowns on their wedding day. To look at our photos and see a familiar face, to see brides and models that represent them in all their unique and beautiful ways. It is our hope that this photoshoot accomplishes that. Allowing brides to be celebrated and represented through "Be You!"

Special Thanks To Our Partnering Vendors:

Gowns provided by our partner store, White Traditions Bridal House/Cleo Bridal. 

Photography & Videography: The Youngs Photo

Studio: The Youngs Studio

Hair & Make-Up: Nory Beebe 

VIEW RESULTS FOR

Stores in Your Area

FEATURED STYLES

Gracefull

Shelbyfull

Raefull

Kelseyfull

Mikaylafull

Jessiefull

Daniellefull

Jessicafull

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Grace

Meet Grace

An inspirational 26-year-old model and speaker with Down Syndrome. Featured in Forbes, Allure, PBS, The Today Show, Good Morning America, Fenty Beauty, Bella Magazine, Lady Gaga’s Kindness Channel, and Marc Jacobs. First American with Down Syndrome to represent a major skincare line - Obagi Clinical, and passionate about changing perceptions and out-dated views surrounding people with disabilities.

Shelby

Meet Shelby

Diagnosed with Type 1 diabetes at the age of 12, now a nurse, certified diabetes educator, and mother to a happy baby boy. She is passionate about teaching and caring for children who also have diabetes. She enjoys do-it-yourself projects and renovating her home.

Rae

Meet Rae

Owner of Rae Marcel Studios, and a wedding and maternity photographer in the Midwest. Passion about igniting the joys of motherhood, while documenting them. Proud artsy mom and wife.

Kelsey

Meet Kelsey

A midsize/plus-size fashion influencer who is passionate about sharing on-trend fashion and beauty products, and also making everyone feel beautiful in their own skin! Midwest based and a proud dog mom to a yellow lab named Dash.

Mikayla

Meet Mikayla

A wife & full time mom to two littles. She also owns an event rentals business, and is a part-time dance teacher. Mikayla was born and raised in St. Louis, MO where she resides now, and loves supporting local businesses and exploring all they have to offer.

Jessie

Meet Jessie

Juris Doctor, a recent graduate of Saint Louis University School of Law, and future Administrative Law Judge for the Division of Legal Services. Midwest based petite model. An advocate for a plant-based lifestyle and sustainable environmental initiatives. Passionate for public service and equitable justice for marginalized communities.

Danielle

Meet Danielle

Financial Advisor at Resource One Advisors. St. Louis-based business owner, providing financial planning and investment management to clients nationwide. Advocate for financial literacy in America. Paving the way for the next generation of financial advisors and the future of financial advice in partnership with LPL Financial. Passions include skiing, golfing, and traveling.

Jessica

Meet Jessica

Licensed Esthetician and Acne Expert at Jessica Elaine Beauty, and co-owner of Brush Boutique, a size-inclusive clothing boutique. Passionate about helping women feel confident and beautiful at any age or size!